So here is the final product of my iDent.
Overall I am happy with the end result I have achieved because its just how I wanted it to be in the way that it is bold, and will stand out from other iDents (in my opinion). What I mostly like about my iDent is how simple it is and that people will be able to associate it with me and some film genres that I hope to make. My target audience is males aged 10-20 and my genre of choice would be either action, family or thriller. I decided to use the same noise as THX because it's a low hum and always is echoed throughout the cinema screen and is easily recognisable so I hope my iDent has that same impact on people. One things I dislike about my iDent is the software I used to make it which was adobe after effects because I don't understand how to use it properly yet so my teacher had to help a little bit. When i was coming up with an idea for my iDent, I thought about how professional I want it to look so i thought to keep it simple and effective and just to have my 'company's' initials CME. I thought about how a big company would make their iDent, so I wrote down a few ideas, asked some people what they thought and made my final iDent from that.
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Market research can be either primary or secondary. Primary research is new research, carried out to answer specific issues or questions. It can involve questionnaires, surveys or interviews with individuals or small groups.
Secondary research makes use of information previously researched for other purposes and publicly available. This is also known as 'desk research'. Secondary research includes published research reports in a library, surveys or the Internet. It can also include scientific reports produced by medical councils, universities or government, for example, the Royal College of Physicians, the British Heart Foundation and the Department of Health. There are different ways of obtaining and analysing information:
The Pros Of Primary Research:
Research can be used in many parts of the media. For example: research is used in the news e.g. BBC News, ITV News and Sky News. Social media research refers to a set of tools and techniques of extracting and analysing data from social media channels and the Internet.
Product research Done well, product research lets you understand what customers really want, allowing you to tailor your product offering to meet demand and giving you a real competitive edge. New product research helps you refine product design and features before committing yourself to expensive product development costs. Regular product testing and market research can drive innovation over time, keeping you one step ahead of the competition. Production research includes content for the product, commercial viability, planning the production and post production. This also includes break down costs of things you will need to make the product from staff to illegitimate copying along with the income costs to show how you'd spend money and how you plan to make it this includes thing's like DVD and ticket sales along with merchandising. Market research Market research exists to guide your business decisions by giving you insight into your market, your competitors, your products, your marketing and your customers. By enabling you to make informed choices, market research will help you to develop a successful marketing strategy. Market research helps you to reduce risks by getting product, price and promotion right from the outset. It also helps you focus your resources where they will be most effective. Audience research This is about finding out about the target audience of the product, and it can also be about finding out what the audience wants from the product. Research into the make-up and habits of the audience of a particular television or radio programme or network.
Below is a short snippet of my upcoming work. Please have a listen and tell me what you think.
If you can take some time out to fill in my survey then that will be appreciated. But first watch my ident.
Many thanks, Charlie Edmunds
https://surveymonkey.co.uk/s/9Q7R3XZ
In the end I used the first design of the 3 because it was the design I was most pleased with and because it was the design which I knew how to animate properly.
The reason I didn't use the final design is because the back ground isn't my own photo, it didn't appeal to who I am trying to target (my target audience). My target audience is people who enjoy watching films aged 16-40. I designed my iDent to be contemporary and to target the male audience. Below is a clip for marvel: Avengers assemble. It uses a wide variety of editing techniques/shot types. For example In film making, the 180-degree rule is a basic guideline regarding the on-screen relationship between a character and another character or object within a scene. An imaginary line called the axis connects the characters, and by keeping the camera on one side of this axis for every shot in the scene, the first character is always frame right of the second character, who is then always frame left of the first. The camera passing over the axis is called jumping the line or crossing the line; breaking the 180-degree rule by shooting on all sides is known as shhoting in the round. This is used when Banner is talking to black Widdow. My story boards are displayed above, please comment with your feedback on them points I can improve on and good points.
They aren't very detailed drawings as my drawing skills aren't very good so, to improve I can add more detail in the description. I asked people what they think of them and they said the following: - Needs to be consistent with the labeling. - Add more of the camera movement arrows. - Make the descriptions more clear (whats going on in the scene). |
Charlie EdmundsCreative Media Level 3 Student. Categories
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